Product-country images : impact and role in international marketing / Nicolas Papadopoulos, Louise A. Heslop, editors. - New York : International Business Press, c1993. - xxvi, 477 p. : ill. ; 22 cm. Includes index Includes bibliographical references. ISBN: 156024237X (pbk.) Subjects--Topical Terms: Marketing.Consumers' preferences--Cross-cultural studies. Subjects--Index Terms: Country of origin.