TY  - BOOK
AU  - Davidson,Hugh
TI  - Even more offensive marketing: an exhilarating action guide to winning in business 
SN  - 0140256911 (pbk.)
PY  - 1997///
CY  - London
PB  - Penguin Books
KW  - market-research
KW  - marketing-research
KW  - market research
N1  - Includes index; Includes bibliographical references
ER  -