Reeder, Robert R. <br/><br/>
Industrial marketing :  analysis planning and control / 
Robert R. Reeder, Edward G. Brierty, Betty H. Reeder. 
 - Englewood Cliffs :  Prentice Hall,  c1991. 
 - xvi, 670 p. ;  23 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0134574826 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial marketing.