The marketing challenge of 1992/ by John A. Quelch, Robert D. Buzzell and Eric Salama.
Material type:
TextPublication details: Reading : Addison-Wesley Publishing Company, 1990. Description: ix, 390 p. : ill. ; 24 cmISBN: - 0201515628 (pbk.)
Ordinary Loan Books
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Graduate School Library | NFIC | HF5415.12.QUE (Browse shelf(Opens below)) | Available | 92004013571 |
Includes index.
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