The virtual customer : a new paradigm for improving customer relations in libraries and information services ; Satellite Meeting S�ao Paulo, Brasil, August 18-20, 2004 = O cliente virtual : um novo paradigma para melhorar o relacionamento entre clientes e servi�cos de informa�c�ao e bibliotecas ; Reuni�ao Sat�elite S�ao Paulo, Brasil, August 18-20, 2004 = L'usager virtuel : un nouveau paradigme pour am�eliorer le service �a la client�ele dans les biblioth�eques et services d'information ; Colloque Satellite, S�ao Paulo, Brasil, August 18-20, 2004 = El cliente virtual : un nuevo paradigma para mejorar el relacionamento entre clientes y servicios de informacion y biblioteca ; Reuni�on Sat�elite S�ao Paulo, Brasil, August 18-20, 2004 / edited by Sueli Mara Soares Pinto Ferreira and R�ejean Savard.

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IFLA Satellite Meeting

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TextSeries: IFLA publications ; 117.Publication details: M�unchen : Saur, 2005.Description: xvi, 385 p. : ill. ; 22 cmISBN:

3598218451 (hbk.)

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Ordinary Loan Books

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Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Ordinary Loan Books	Main Library		NFIC		Z716.3I45 VIR (Browse shelf(Opens below))					Available			92004000844

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Previous	Z716.3 CHA Introduction to marketing of library and information services /	Z716.3 ELE e-learning for management and marketing in libraries /	Z716.3 HAM Infopromotion : publicity and marketing ideas for the information profession /	Z716.3I45 VIR The virtual customer : a new paradigm for improving customer relations in libraries and information services ; Satellite Meeting S�ao Paulo, Brasil, August 18-20, 2004 = O cliente virtual : um novo paradigma para melhorar o relacionamento entre clientes e servi�cos de informa�c�ao e bibliotecas ; Reuni�ao Sat�elite S�ao Paulo, Brasil, August 18-20, 2004 = L'usager virtuel : un nouveau paradigme pour am�eliorer le service �a la client�ele dans les biblioth�eques et services d'information ; Colloque Satellite, S�ao Paulo, Brasil, August 18-20, 2004 = El cliente virtual : un nuevo paradigma para mejorar el relacionamento entre clientes y servicios de informacion y biblioteca ; Reuni�on Sat�elite S�ao Paulo, Brasil, August 18-20, 2004 /	Z716.3 LIB Libraries as Gateways to Information and Democracy -- Improving Networking, Advocacy, and Lobbying strategies : papers and presentations delivered at six workshops, April-November 2008 /	Z716.3 MAP An investigation of the marketing strategies used by the General Emmanuel Erskine Research and Documentation Centre (GERDC) Bvumba, Mutare /	Z716.3 MAT Marketing today's academic library : a bold new approach to communicating with students /	Next

International conference proceedings of a conference organized by the Management and Marketing Section of IFLA.

Includes bibliographical references.

Includes index.

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