Essentials of marketing / by Jim Blythe.
Material type:
TextPublication details: Harlow : Prentice Hall, ©2004.Edition: Third EditionDescription: xix, 354 pages. illustrations. ; 26 cmContent type: - text
- unmediated
- volume
- 0273693581 (paperback.)
- HF5415 BLY
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Includes bibliographical references and index.
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