Essentials of marketing research / Tony Proctor.
Material type:
TextPublication details: Harlow Pearson Education Limited, 2000.Edition: 2nd. edDescription: ix, 470 p. : ill. ; 25 cmISBN: - 0273642006 (bpk.)
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Main Library | NFIC | HF5415.2 PRO (Browse shelf(Opens below)) | Available | 92004020810 |
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| HF5415.2 MER Implementable marketing research / | HF5415.2 PAR Marketing research / | HF5415.2 PET Marketing research / | HF5415.2 PRO Essentials of marketing research / | HF5415.2 STE The Marketing research guide / | HF5415.2 TUL Marketing research : measurement and method: a text with cases / | HF5415.2 TUL Marketing research : measurement and method: a text with cases / |
INcludes index.
Includes bibliographical references.
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