Advertising promotion : supplemental aspects of intergrated marketing communications / Terence A. Shamp.
Material type:
TextPublication details: Fort Worth : Dryden Press, ©2000.Edition: Fifth editionDescription: xxix, 674 pages : Illustrations ; 29 cmContent type: - text
- unmediated
- volume
- 9780030211133 (Hardcover)
- HF5415.123 SHI
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Main Library | NFIC | HF5415.123 SHI (Browse shelf(Opens below)) | 36760 | 1 | Donation | 92004013994 | |||||||||||
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Main Library | NFIC | HF5415.123 SHI (Browse shelf(Opens below)) | 36592 | 1 | Donation | 92004013587 | |||||||||||
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Main Library | NFIC | HF5415.123 SHI (Browse shelf(Opens below)) | 36643 | 1 | Donation | 92004013704 | |||||||||||
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Main Library | NFIC | HF5415.123 SHI (Browse shelf(Opens below)) | 36759 | 1 | Donation | 92004013949 | |||||||||||
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Main Library | NFIC | HF5415.123 SHI (Browse shelf(Opens below)) | 36479 | 1 | Donation | 92004013658 | |||||||||||
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Main Library | NFIC | HF5415.123 SHA (Browse shelf(Opens below)) | 36507 | 1 | Donation | 92004013703 |
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Includes bibliographical references and index.
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