Markering research : (Record no. 168094)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00824cam a22002657i 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781446294369 (pbk.) |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | MAIN |
| 090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HF5415.2 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | MAR |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230123141125.0 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | NUST |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Benzo, Riccardo. |
| 245 10 - TITLE STATEMENT | |
| Title | Markering research : |
| Remainder of title | planning, process, practice / |
| Statement of responsibility, etc. | Riccardo Benzo, Marwa G. Mohsen, Chahid Fourali |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Los Angeles : |
| Name of producer, publisher, distributor, manufacturer | SAGE, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2018. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiv, 410 p. : |
| Other physical details | ill. (some col.) ; |
| Dimensions | 26 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing research. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Qualitative Methods |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Mohsen, Marwa G. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Fourali, Chahid. |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
| a | .b10392774 |
| b | 27-09-18 |
| c | 24-09-18 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Ordinary Loan Books |
| Call number prefix | HF5415.2 |
| Call number suffix | MAR |
| Date last seen | Total Checkouts | Full call number | Barcode | Cost, replacement price | Price effective from | Koha item type | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Withdrawn status | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 01/23/2023 | 1 | HF5415.2 BEN | 92004044926 | 80.00 | 01/23/2023 | BOOKS | LCC | NFIC | MAIN | MAIN | GEN | 01/23/2023 | 80.00 |