The Marketing research guide / (Record no. 166852)

MARC details
000 -LEADER
fixed length control field 00862nam a2200301 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0789024179 (pbk. )
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780789024176 (pbk. )
049 ## - LOCAL HOLDINGS (OCLC)
Holding library MAIN
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.2 STE
003 - CONTROL NUMBER IDENTIFIER
control field
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230123134505.0
040 ## - CATALOGING SOURCE
Transcribing agency NUST
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Stevens, Robert E.
245 10 - TITLE STATEMENT
Title The Marketing research guide /
Statement of responsibility, etc. Robert E. Stevens...[et al].
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Best Business Books,
Date of publication, distribution, etc. 2006.
300 ## - PHYSICAL DESCRIPTION
Extent xv, 425 p. ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Includes index.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references.
650 #1 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Research.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ruddick , Morris E.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Sherwood, Philip K.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Wrenn, Bruce.
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b10250232
b 14-09-07
c 03-09-07
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Ordinary Loan Books
Call number prefix HF5415.2 STE
Holdings
Date last seen Total Checkouts Full call number Barcode Cost, replacement price Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Withdrawn status Home library Current library Shelving location Date acquired Cost, normal purchase price
01/23/2023 40 HF5415.2 STE 92004003044 80.00 01/23/2023 BOOKS   LCC     NFIC   MAIN MAIN GEN 01/23/2023 80.00