Marketing classics : (Record no. 166336)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00884nam a2200265 a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240223103551.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0205116450 (paperback.) |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | NUST |
| Original cataloging agency | NUST |
| Language of cataloging | eng |
| Modifying agency | NUST |
| Description conventions | rda |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Enis, Ben M. |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing classics : |
| Remainder of title | a selection of influential articles / |
| Statement of responsibility, etc. | Ben M. Enis & Keith K. Cox. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | sixth edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston : |
| Name of publisher, distributor, etc. | Allyn and Bacon, |
| Date of publication, distribution, etc. | 1988. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 544 p. : |
| Other physical details | illustration. ; |
| Dimensions | 24 cm. |
| 336 ## - CONTENT TYPE | |
| Source | rdacontent |
| Content type term | text |
| Content type code | txt |
| 337 ## - MEDIA TYPE | |
| Source | rdamedia |
| Media type term | unmediated |
| Media type code | n |
| 338 ## - CARRIER TYPE | |
| Source | rdacarrier |
| Carrier type term | volume |
| Carrier type code | nc |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 #1 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Cox, Keith K. |
| Relator term | Authour |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
| a | .b10086353 |
| b | 27-02-13 |
| c | 20-08-03 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Ordinary Loan Books |
| Call number prefix | HF5415 |
| Call number suffix | ENI |
| Source of classification or shelving scheme | Library of Congress Classification |
| Edition | sixth edition |
| Suppress in OPAC | No |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type | Public note | Accession number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| LCC | NFIC | MAIN | MAIN | GEN | 12/09/2006 | Book Aid International | 50.00 | 3 | HF5415 ENI | 92003004063 | 01/23/2023 | 50.00 | 12/09/2006 | BOOKS | Donation | |||||
| LCC | NFIC | MAIN | MAIN | GEN | 12/09/2006 | Book Aid International | 50.00 | 14 | HF5415 ENI | 92003004005 | 01/23/2023 | 50.00 | 12/09/2006 | BOOKS | Donation | |||||
| LCC | NFIC | MAIN | MAIN | GEN | 12/06/2006 | Book Aid International | 50.00 | 39 | HF5415 ENI | 92003035005 | 01/23/2023 | 50.00 | 12/09/2006 | BOOKS | Donation | |||||
| LCC | NFIC | MAIN | MAIN | GEN | 12/09/2006 | Book Aid International | 50.00 | 31 | HF5415 ENI | 92003024623 | 01/23/2023 | 50.00 | 12/09/2006 | BOOKS | Donation | |||||
| LCC | NFIC | MAIN | MAIN | GEN | 12/09/2006 | Book Aid International | 50.00 | 18 | HF5415 | 92004004672 | 01/23/2023 | 50.00 | 02/28/2027 | BOOKS | Donation | 29188 | ||||
| LCC | NFIC | MAIN | MAIN | GEN | 12/06/2024 | Book Aid International | 50.00 | 26 | HF5415 ENI | 92004004609 | 01/23/2023 | 50.00 | 12/09/2006 | BOOKS | Donation | |||||
| LCC | NFIC | MAIN | MAIN | GEN | 12/09/2006 | Book Aid International | 50.00 | HF5415 ENI | 92004055031 | 02/23/2024 | 50.00 | 12/09/2006 | BOOKS | Donation | 29189 |