Business marketing : (Record no. 157121)

MARC details
000 -LEADER
fixed length control field 00971nam a2200265 a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240222113229.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071123326 (hardback.)
040 ## - CATALOGING SOURCE
Transcribing agency NUST
Original cataloging agency NUST
Language of cataloging eng
Modifying agency NUST
Description conventions rda
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415 DWY
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Dwyer, F. Robert.
245 10 - TITLE STATEMENT
Title Business marketing :
Remainder of title connecting strategy, relationships, and learning /
Statement of responsibility, etc. F. Robert Dwyer and John F. Tanner, Jr.
250 ## - EDITION STATEMENT
Edition statement Second Edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. ©2002.
300 ## - PHYSICAL DESCRIPTION
Extent xxix, 705 pages. :
Other physical details illustrations. (some coloured.) ;
Dimensions 27 cm.
336 ## - CONTENT TYPE
Source rdacontent
Content type term text
Content type code txt
337 ## - MEDIA TYPE
Source rdamedia
Media type term unmediated
Media type code n
338 ## - CARRIER TYPE
Source rdacarrier
Carrier type term volume
Carrier type code nc
440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title McGraw-Hill/Irwin series in marketing
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Tanner, John F.
Relator term authour
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Ordinary Loan Books
Call number prefix HF
Call number suffix DWY
Source of classification or shelving scheme Library of Congress Classification
Edition Second Edition
Classification part HF5415 DWY
Suppress in OPAC No
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Accession number Cost, replacement price Price effective from Koha item type Public note
    LCC     NFIC MAIN MAIN GEN 01/23/2023 Book Aid International 132.00 70 HF5415 DWY 92003022321 01/23/2023 29494 132.00 01/23/2023 BOOKS  
    LCC     NFIC MAIN MAIN GEN 01/23/2023 Book Aid International 132.00 72 HF5415 DWY 92003034911 01/23/2023 25579 132.00 01/23/2023 BOOKS Donation
    LCC     NFIC MAIN MAIN GEN 01/23/2023   132.00 64 HF5415 DWY 92003034583 01/23/2023 25713 132.00 01/23/2023 BOOKS Donation
    LCC     NFIC MAIN MAIN GEN 01/23/2023 Book Aid International 132.00 68 HF5415 DWY 92003035977 01/23/2023 26203 132.00 01/23/2023 BOOKS Donation