Marketing fundamentals, 1998-99 / (Record no. 155128)

MARC details
000 -LEADER
fixed length control field 00934cam a22002654a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240226160012.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0750640340
040 ## - CATALOGING SOURCE
Transcribing agency NUST
Original cataloging agency NUST
Language of cataloging eng
Modifying agency NUST
Description conventions rda
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415 LAN
100 1# - MAIN ENTRY--PERSONAL NAME
Relator term Author
Fuller form of name Lancaster, Geoffrey.
245 10 - TITLE STATEMENT
Title Marketing fundamentals, 1998-99 /
Statement of responsibility, etc. Geoff Lancaster and Frank Withey.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Oxford ;
-- Boston :
Name of publisher, distributor, etc. Butterworth-Heinemann,
Date of publication, distribution, etc. 1998, c1997.
300 ## - PHYSICAL DESCRIPTION
Extent vi, 219 pages. :
Dimensions 30 cm.
Other physical details illustrations
336 ## - CONTENT TYPE
Source rdacontent
Content type term text
Content type code txt
337 ## - MEDIA TYPE
Source rdamedia
Media type term unmediated
Media type code n
338 ## - CARRIER TYPE
Source rdacarrier
Carrier type term volume
Carrier type code nc
440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title The CIM student workbook series
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
Geographic subdivision Great Britain
General subdivision Examinations
Form subdivision Study guides.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Withey, Frank.
Relator term Author
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Ordinary Loan Books
Call number prefix HF
Call number suffix LAN
Classification part HF5415 LAN
Suppress in OPAC No
Holdings
Date last seen Total Checkouts Full call number Barcode Accession number Cost, replacement price Price effective from Koha item type Public note Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Withdrawn status Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price
01/23/2023 36 HF5415 LAN 92003003943 18059 40.00 01/23/2023 BOOKS Donation   LCC     NFIC   MAIN MAIN GEN 01/23/2023 Book Aid International 40.00
01/23/2023 46 HF5415 LAN 92003036485   40.00 01/23/2023 BOOKS Donation   LCC     NFIC   MAIN MAIN GEN 01/23/2023 Book Aid International 40.00