Marketing in South Africa : decision analysis, theory, and practice /
Brits, R.N.
Marketing in South Africa : decision analysis, theory, and practice / R.N. Brits and W. Duncan Reekie. - Johannesburg : Macmillan South Africa, 1985. - 377 p. : ill. ; 23 cm.
Includes bibliographies and index.
0869542478 (pbk. )
Marketing research--South Africa.
Marketing--South Africa.
Consumers--South Africa.
Marketing in South Africa : decision analysis, theory, and practice / R.N. Brits and W. Duncan Reekie. - Johannesburg : Macmillan South Africa, 1985. - 377 p. : ill. ; 23 cm.
Includes bibliographies and index.
0869542478 (pbk. )
Marketing research--South Africa.
Marketing--South Africa.
Consumers--South Africa.