Exploring corporate strategy : text and cases /
Johnson, Gerry.
Exploring corporate strategy : text and cases / Gerry Johnson and Kevan Scholes. - 5th ed. - Essex : Prentice Hall of Europe, 1999. - xxvi, 972 p. : ill. ; 25 cm.
Includes index.
Includes bibliographical references.
0130807400 (pbk. )
Business planning.
Strategic planning.
Exploring corporate strategy : text and cases / Gerry Johnson and Kevan Scholes. - 5th ed. - Essex : Prentice Hall of Europe, 1999. - xxvi, 972 p. : ill. ; 25 cm.
Includes index.
Includes bibliographical references.
0130807400 (pbk. )
Business planning.
Strategic planning.