Ethics in marketing /
Smith, N. Craig
Ethics in marketing / N. Craig Smith, John A. Quelch. - Homewood, IL : Irwin, c1993. - xvi, 838 p. ; 24 cm.
Includes index.
Includes bibliographical references: p. 809-820.
0256108943 (pbk.)
Marketing.
Business ethics.
Ethics in marketing / N. Craig Smith, John A. Quelch. - Homewood, IL : Irwin, c1993. - xvi, 838 p. ; 24 cm.
Includes index.
Includes bibliographical references: p. 809-820.
0256108943 (pbk.)
Marketing.
Business ethics.