Managing the new product development process : cases and notes /
Dolan, Robert J.
Managing the new product development process : cases and notes / Robert J. Dolan. - Reading, Mass. : Addison-Wesley, c1993. - viii, 392 : ill. ; 24 cm.
Includes bibliographical references.
0201526271 (pbk.)
New products--Management.
Managing the new product development process : cases and notes / Robert J. Dolan. - Reading, Mass. : Addison-Wesley, c1993. - viii, 392 : ill. ; 24 cm.
Includes bibliographical references.
0201526271 (pbk.)
New products--Management.