The do-it-yourself business promotions kit /
Griffin, Jack.
The do-it-yourself business promotions kit / Business promotions kit. Jack Griffin. - Englewood Cliffs, N.J. : Prentice Hall, c1995. - vii, 408 p. ; 25 cm.
Includes index.
0131060066 (pbk.)
Advertising.
Advertising media planning.
Communication in marketing.
Small business--Management.
The do-it-yourself business promotions kit / Business promotions kit. Jack Griffin. - Englewood Cliffs, N.J. : Prentice Hall, c1995. - vii, 408 p. ; 25 cm.
Includes index.
0131060066 (pbk.)
Advertising.
Advertising media planning.
Communication in marketing.
Small business--Management.