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CIM practice and revision kit, advanced certificate paper 5 : promotional practice /

CIM practice and revision kit, advanced certificate paper 5 : promotional practice / [prepared by] the Chartered Institute of Marketing. - London : BPP Publishing, 1996. - xvi, 156 p. : forms ; 29 cm.

ISBN: 075174980X (pbk.)

Subjects--Topical Terms:
Marketing --Study and teaching.
Sales promotion.

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