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Marketing /

Skinner, Steven J.

Marketing / by Steven J. Skinner. - Boston, MA. : Houghton Mifflin, ©1990. - xxviii, 687 pages colour. illustrations; 26 cm.

Includes index

ISBN: 0395472083 (hardcover)

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF5415 SKI

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