Normal view MARC view ISBD view

Exploring marketing research /

Zikmund, William G.

Exploring marketing research / William G. Zikmund. - 4th ed. - Chicago : Dryden Press, 1991. - xxiv, 834 p. : ill. ; 26 cm.

Includes index.

Includes bibliographical references.

ISBN: 0030515629 (hbk.)

Subjects--Topical Terms:
Marketing research.

Place hold
Print
Cite
Request article
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)