Advertising /
Jefkins, Frank.
Advertising / Frank Jefkins. - 2nd ed. - London : Pitman, 1991. - ix, 338 p. : ill. ; 22 cm. - M+ E Handbook Series. .
Includes index.
0750603259 (pbk. )
Advertising.
Advertising / Frank Jefkins. - 2nd ed. - London : Pitman, 1991. - ix, 338 p. : ill. ; 22 cm. - M+ E Handbook Series. .
Includes index.
0750603259 (pbk. )
Advertising.