Serious play : how the world's best companies simulate to innovate /
Schrage, Michael.
Serious play : how the world's best companies simulate to innovate / Michael Schrage. - Boston : Harvard Business School Press, 2000. - xxiv, 244 p. ; 25 cm.
Includes Index.
Includes bibliographical references.
0875848141 (hbk.)
Technological innovations--Management--Simulation methods.
Technological innovations--Management--Simulation methods.
Serious play : how the world's best companies simulate to innovate / Michael Schrage. - Boston : Harvard Business School Press, 2000. - xxiv, 244 p. ; 25 cm.
Includes Index.
Includes bibliographical references.
0875848141 (hbk.)
Technological innovations--Management--Simulation methods.
Technological innovations--Management--Simulation methods.