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Strategic management : a PC-based approach /

McNamee, Patrick B.

Strategic management : a PC-based approach / Patrick B. McNamee. - Oxford : Butterworth-Heinemann, c1992. - xiv, 256 p. : ill. ; 23 cm.

Includes index.

Includes bibliographical references.

ISBN: 0750605057 (pbk.)

Subjects--Topical Terms:
Strategic planning.
Strategic planning--Case studies.

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