Cases in marketing techniques : analysis, alternatives, action /
West, Alan.
Cases in marketing techniques : analysis, alternatives, action / Alan West. - London : Paul Chapman, ©1988. - 337 pages 24 cm.
1853960330 (paperback)
Marketing.
HF5415 WES
Cases in marketing techniques : analysis, alternatives, action / Alan West. - London : Paul Chapman, ©1988. - 337 pages 24 cm.
1853960330 (paperback)
Marketing.
HF5415 WES