Consumer behavior /

Blackwell, Roger D.

Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel. - 9th ed. - Australia : South-Westen, c2001. - xix, 570 p. : col. ill. ; 29 cm.

Includes indexes.

Includes bibliographical references.

0030211085 (hbk.)


Consumer behavior--Marketing research.