Principles of marketing /
Kotler, Philip.
Principles of marketing / Philip Kotler and Gary Armstrong. - 8th ed. - New Jersey : Prentice-Hall, c1999. - xviii, 635 [55] p. : col. ill. ; 28 cm.
Includes index.
includes bibliographical references.
0130961906 (pbk.)
Marketing.
Principles of marketing / Philip Kotler and Gary Armstrong. - 8th ed. - New Jersey : Prentice-Hall, c1999. - xviii, 635 [55] p. : col. ill. ; 28 cm.
Includes index.
includes bibliographical references.
0130961906 (pbk.)
Marketing.