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Cases in marketing financial services / edited by Christine Ennew, Trevor Watkins and Mike Wright.

Contributor(s): Material type: TextSeries: The Marketing series. Student.Publication details: Oxford : Butterworth-Heinemann on behalf of the Chartered Institute of Marketing, ©1993.Description: vi, 288 pages. : illustrations. ; 24 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0750606614 (paperback}
Subject(s): LOC classification:
  • HF5415 CAS
Item type: Ordinary Loan Books
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Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Ordinary Loan Books Main Library NFIC HF5415 CAS (Browse shelf(Opens below)) 18373 Available Donation 92003003967

Includes bibliographical references: p. 280-285.

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