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Principles of marketing / Philip Kotler, Gary Armstrong.

By: Contributor(s): Material type: TextPublication details: Boston : Pearson Prentice Hall, ©2013.Edition: fourteenth EditionDescription: 636, [136] pages. : illustration. ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0273779826 (paperback)
Subject(s): LOC classification:
  • HF5415 KOT
Item type: Ordinary Loan Books
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Ordinary Loan Books Main Library NFIC HF5415 kOT (Browse shelf(Opens below)) 0012 Available Donation 92004034394

Includes bibliographical references and index.

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